Noida-based fitness platform OBSESS has raised about Rs 3 crore in an angel spherical from Centricity co-founder Pushpendra Singh, Amit Goel and Harshit Vij.
The startup stated the funding will likely be used to strengthen partnerships, develop its ecosystem and use expertise to construct a related health expertise.
The spherical comes about eight months after Tushar Sharma and Yash Kumar launched OBSESS in March 2026.
What OBSESS does
OBSESS is constructing an built-in health platform that connects customers with gyms, sports activities services, skilled trainers, diet options and health merchandise.
The founders are concentrating on fragmentation in India’s health and wellness business, the place gyms, trainers, sports activities services, diet consultants and health manufacturers typically function on their very own.
The startup runs a technology-driven market that brings sports activities venues, health centres, coaches, diet and wellness manufacturers and associated companies collectively in a single place.
The enterprise is break up into separate associate merchandise. Obsess Play Associate lets customers uncover and guide sports activities venues, and rewards them by means of options resembling Obsess Cash.
Obsess Health club Associate provides fitness center operators digital and operational instruments to run their services. Obsess Occasion Associate provides ticketing, registration and participant administration for sporting occasions, together with marathons and biking competitions.
The market OBSESS goes after
India’s industrial health market is small relative to its inhabitants however is anticipated to develop rapidly. In accordance with the India Fitness Market Report 2025 by Deloitte India and the Well being & Health Affiliation (HFA), launched in September 2025, the market was value about Rs 16,200 crore in 2024 with 12.3 million members.
In accordance with the report, the market will attain Rs 37,700 crore by 2030, rising at about 15% a 12 months, with members rising to 23.3 million. That might take membership penetration to 1.7%. The highest 10 cities, led by Mumbai, Delhi NCR and Bengaluru, account for 56% of income.
It additionally stated practically 820 million Indians between 18 and 62 years of age stay fully inactive.
Competitors in sports activities venue reserving
On the sports activities reserving aspect, OBSESS goes up in opposition to gamers resembling Hudle, which connects gamers with greater than 2,000 venues throughout 60 Indian cities.
Hudle raised $2.5 million in a Collection A spherical led by Sky Affect Capital in July 2025, with Physis Capital, Atrium Ventures and angel buyers together with Mahesh Bhupathi participating. It had raised Rs 7 crore in a pre-Series A spherical co-led by IPV and Sky Affect Capital in April 2024.