October 15, 2026
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‘What worked in the US?’: Naitik Sharma joins Amazon Ads webinar to share Good Sleep Bedding’s Ads playbook with global sellers ahead of Black Friday

  • September 29, 2026
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Promoting an Indian model in america is one problem. Getting clients hundreds of kilometres away to find it’s one other. For Naitik Sharma, determining construct that visibility by


Promoting an Indian model in america is one problem. Getting clients hundreds of kilometres away to find it’s one other.

For Naitik Sharma, determining construct that visibility by promoting has been a part of rising Good Sleep Bedding in worldwide markets, together with america.

Now, Sharma is about to take sellers behind that journey.

The Good Sleep Bedding founder will be part of Amazon Advertisements’ Badho World webinar sequence, the place he’ll share classes from constructing the model internationally and focus on the Amazon Advertisements methods that helped it discover clients within the US.

The stay session comes as Indian world sellers put together for Black Friday and Cyber Monday 2026, two of the largest buying moments in america.

From an rising model to worldwide markets

Good Sleep Bedding focuses on bedding merchandise designed round consolation, high quality and worth. Underneath Sharma’s management, the corporate has expanded its portfolio to greater than 1,000 SKUs, together with sheet units, pillowcases, cover covers and different bed room merchandise.

Its growth has mixed product growth and model positioning with market experience, efficiency advertising and marketing and data-led choice making.

Sharma, an engineering graduate from Vellore Institute of Expertise, has remained intently concerned within the enterprise, significantly throughout product growth, worldwide e-commerce and efficiency advertising and marketing.

That have will type the backdrop to his dialog with sellers at Badho World.

Good Sleep Bedding founder journey

What Naitik Sharma will share with sellers

The session will run for about 75 minutes in a moderated fireside-chat format.

Sharma will focus on the imaginative and prescient behind Good Sleep Bedding, why the model selected to construct on Amazon and the Amazon Advertisements methods that helped it acquire visibility and develop within the US, together with throughout peak buying durations.

The dialog may also take a look at key promoting milestones, outcomes and classes from his journey, giving sellers a better take a look at what labored for Good Sleep Bedding within the US and the learnings that got here alongside the best way.

Reasonably than ending with the founder’s story, the session will then flip the dialog over to sellers.

A stay Q&A will permit attendees to place their questions on to Sharma and an Amazon Advertisements skilled.

Getting sellers prepared for Black Friday and Cyber Monday

Sharma’s session is a part of Badho World, a stay webinar sequence being hosted by Amazon Advertisements forward of Black Friday and Cyber Monday 2026. The sequence consists of two classes, one in early October and one other later within the month.

Each classes will deal with founder experiences, promoting methods and classes that might assist sellers put together for the US peak buying season.

The sequence is open to Amazon India World Promoting sellers, together with companies already promoting internationally in addition to these nonetheless exploring a launch.

Registration for the Badho Global webinar series is now open.