Walmart-owned Flipkart has partnered with Netflix to supply members of its Plus loyalty programme a month-to-month streaming plan after they full 4 qualifying purchases.

From 1 August 2026, members who place 4 orders price no less than Rs 299 every inside a calendar month can unlock a Netflix Cell Plan for 30 days. Eligible orders might be positioned on Flipkart, Flipkart Grocery or its quick-commerce service, Flipkart Minutes.

The plan is activated by way of the Flipkart app at no extra value after the fourth qualifying order. The profit expires 30 days after the shopper qualifies and should be earned once more by finishing the identical variety of purchases in a subsequent month.

Clients who usually are not Flipkart Plus members qualify robotically for the loyalty programme after finishing 15 orders inside 12 months, with out paying a membership charge.

The businesses stated the settlement was Netflix’s first e-commerce partnership in India. Additionally they described it as the primary association in Indian e-commerce that permits clients to earn entry to Netflix by way of buying, somewhat than shopping for it individually or receiving it as a part of one other service.

Ravi Iyer, Flipkart’s chief monetary officer and senior vice-president for strategic partnerships, stated grocery, day by day necessities and fast commerce had been turning into a extra vital a part of clients’ buying habits.

“Finishing 4 orders a month is already a pure buying sample for a lot of of our clients,” he stated, including that the partnership would flip routine purchases into entry to leisure.

Laurent Uguen, Netflix’s vice-president for partnerships and enterprise improvement within the Asia-Pacific area, stated “the strongest partnerships are constructed round actual shopper habits”.

He stated the settlement would give Flipkart Plus members an easy method to unlock a month of Netflix Cell by reaching their common buying targets.

The partnership comes as competitors will increase throughout India’s e-commerce and quick-commerce industries, with corporations utilizing loyalty schemes and different rewards to encourage clients to make repeat purchases.

Flipkart competes with Amazon in typical e-commerce. Via Flipkart Minutes, it additionally faces quick-commerce rivals together with Blinkit, Zepto, Swiggy Instamart and BigBasket.

Walmart acquired a controlling stake in Flipkart in 2018. The corporate accomplished the switch of its holding firm from Singapore to India in March 2026 after receiving approval from the Indian authorities, because it prepares for a attainable home inventory market itemizing.

Reuters reported that Flipkart was aiming to listing in Mumbai earlier than March 2027, though the proposed flotation’s measurement and valuation had not been finalised.